Clockwork is my first comic project, so it’s nice to hear it’s going well! :D But because it is my first, I still have a lot to learn about comics myself. I don’t have a lot of clear and concise rules, but I can share a few rules of thumb that I follow when laying out a page.
1) Try to leave every page on a little cliffhanger/question
This isn’t possible for every page, but try to leave most pages on a cliffhanger/question. Try to keep your reader excited for the next page/update. I tend to get bored with comics if I find myself not looking forward to what’s happening when I turn the page, and this is especially true for webcomics (seeing as they update once a week usually). People running large-scale webcomics want their followers to be looking forward to the update day.
2) Scene switches - leading off
There are a good few ways to switch off scenes - wrapping everything up (seen above). I find it difficult to explain (WHY AM I WRITING TUTORIALS), but it’s very obvious that there isn’t going to be a followup page after that last panel. It’s small, and doesn’t give much leeway for a second page. You can also lead them off by characters leaving, showing a preview of the next scene (I prefer zoomed out, it gives the reader a good idea of what kind of environment they’re about to get into/gets them excited, hopefully).
More tips under the cut!